SHARA BILBREY
FRACTIONAL CMO & NARRATIVE STRATEGY ARCHITECT
I help HIT and complex B2B/SaaS teams turn story into revenue through executive storytelling, modern systems, and disciplined execution.
I partner with founders and business leaders to build marketing functions that perform—where narrative drives demand and operations sustain momentum.
Get a CMO’s brain, builder’s hands, and operator’s discipline without the full-time overhead or extra headcount.
Content & Editorial Strategy
Clarify your story, plan your content, and develop creative campaign concepts that drive pipeline and brand momentum.
Content systems and operations
Turn content chaos into a scalable, efficient operation with workflows, governance, and AI-enabled processes.
Fractional cmo leadership
Get senior-level marketing direction, alignment, and execution without the cost or overhead of a full-time leader.
Executive Voice & Ghostwriting
Define your voice, sharpen your point of view, and scale thought leadership with consistent, high-quality content.
Portfolio
Featured Work
Real engagements.
Real outcomes.
A preview of what's possible.
About
WHY CHOOSE ME
Strategic + Operational Clarity
I see the full landscape of your business—your systems, your messaging, your constraints—and translate it into clear, realistic direction. I zoom out to understand the big picture, then zoom in to give you frameworks and next steps that create real momentum without overwhelming your team.
Storytelling That Performs
With a foundation in journalism and years shaping narratives across health tech and complex B2B industries, I craft messaging that resonates, differentiates, and converts. I bring depth, curiosity, and strategic discipline to every story so your brand sounds human—and drives measurable results.
Scalable, TECH-ENABLED SySTEMS
I don’t just deliver projects; I build durable systems. From workflows and governance to AI-enabled processes and measurement frameworks, everything I create is designed for long-term scalability. Your team gets clarity, efficiency, and the ability to produce higher-quality work—faster.